Digital Marketing
Build a successful career in Digital Marketing with industry-relevant skills. Learn SEO, SEM, Social Media Marketing, Content Strategy, Paid Advertising, Email Marketing, and Analytics through practical projects and real-world case studies. Ideal for students, professionals, and entrepreneurs looking to grow in the digital-first economy.
This Course Include
- Beginning to End
- Duration 60 hours
- Last Updated January 15, 2026
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Curriculum
This module introduces digital marketing fundamentals, online channels, and strategies. Learners understand how businesses use digital platforms to build brand presence, reach audiences, and drive measurable growth effectively.
Learn search engine optimization concepts, keyword research, on-page and off-page SEO. Understand how search marketing improves website visibility, rankings, and organic traffic across search engines.
Understand social media platforms, content strategies, and audience engagement techniques. Learn how to create, schedule, and optimize content that builds brand awareness and customer trust.
Learn paid advertising fundamentals including Google Ads, social media ads, and campaign optimization. Understand targeting, budgeting, analytics, and performance tracking to maximize return on advertising spend.
Learn email marketing strategies, automation tools, and lead nurturing techniques. Understand campaign setup, segmentation, personalization, and analytics to improve conversions and long-term customer relationships.
Understand digital marketing analytics, conversion tracking, and optimization techniques. Learn data-driven decision-making, performance measurement, and growth strategies to scale digital marketing efforts successfully.
Step into the world of digital growth and brand building . This Digital Marketing Course helps you master the skills that power today’s online businesses. Learn SEO, social media marketing, content creation, paid ads, email campaigns, and analytics—all through hands-on, real-world practice.
Designed to be practical and career-focused, the course trains you to plan, launch, and optimize high-impact digital campaigns using industry tools. By the end, you’ll be job-ready for roles like Digital Marketing Executive, SEO Specialist, Social Media Manager, or Performance Marketer and confident to grow brands or start your own digital journey.
What Will You Learn?
- Understand how digital marketing drives real business growth
- Rank websites higher with smart SEO strategies
- Build powerful brands on social media platforms
- Run high-converting Google & social media ad campaigns
- Create content that attracts, engages, and sells
- Convert leads with effective email marketing
- Track results and improve performance using analytics
- Plan, launch, and optimize end-to-end digital campaigns
Requirements
- No prior experience in digital marketing required
- Basic computer skills and internet knowledge
- Willingness to learn and experiment with digital tools
- Interest in marketing, branding, or online business growth
- Laptop or desktop with a stable internet connection
- Suitable for students, working professionals, entrepreneurs, and freelancers

Prachi Shukla Tripathi
Marketing & Growth Strategist
